Your Brand is a Promise

What is In It For ME?

Photo by Joao Tzanno on Unsplash

Recruitment brands do not just magically appear. Nor can they be made up of platitudes and hopes. They must be carefully constructed based on data and continuously vetted and improved. A great brand focuses on what you can do for the candidate rather than what they can do for you.

You need a brand strategy.
Most recruitin…